Olesia Isaenkova
Creator of Let's Talk and content producer
Only the first 20 minutes of interviews used to become clips — now the whole recording does
- 4 h → 15 min
- of her own time per video
- 100 → 250
- videos turned into clips
- RUB 400–600
- previous cost per clip
These stories come from interviews with users of Reels Boss, the Russian edition of our platform. Names, results and quotes are translated; the original figures are unchanged.
About the project
- Interviews for her own channel and for clients
- More than 350 hours of recordings in the archive
- Publishes short clips on YouTube, TikTok and VK Clips
The task
Grow reach and expert awareness, bring in traffic and leads, and prepare the audience for the main service.
The process took too much time and depended on an editor.
Before and after
| Metric | Before | After |
|---|---|---|
| Her own time per video | around 4 hours | 15 minutes |
| People involved | 2–3 people | 1 person |
| Cost per clip | RUB 400–600 to an editor | included in the subscription |
| Material used | the first 15–25 minutes | the entire interview |
| Clips from the archive | — | 250 clips from 100 videos |
| Best-performing clip | — | 24,200 views |
Results and evidence
over 28 days — 4,100 more than usual
- Top clips over the year: 24,200, 17,600 and 13,100 views
- Clients receive clips as a bonus to the main service
YouTube Studio screenshot, September 2026
Original screenshots and linked videos are in Russian. Results are reported by the creators and do not guarantee the same outcome for every channel.
I tried several options, but this is the only one where I'm happy with 90% of everything. I can now give my clients a service that wows them. I often hear: 'Wow! You even clipped everything! That's amazing.'
What the service does and what the creator does
How many selected moments get used
Almost all of them. Olesia does not select clips by hand — she publishes each moment with a suitable title.
What still needs manual work
Only adding branded covers. The platform finds moments, cuts the video and adds captions.
Which source gives the best results
Studio interviews. Webinars and Zoom recordings can also be clipped, but the result depends on the original picture and audio quality.